The customer is a leader of the Italian large-scale retail trade who expressed the need to create an IT process that would allow the management of promotional initiatives starting from the definition of the draft of the promotional package up to the definition of the participating stores and the determination of the relative prices on sale.

We have analyzed and designed the entire process based on the following phases:

- Definition of the items/shops involved in the promotion

- Definition of sale/transfer prices

- Control and communication of the promotion

- Creation of related commercial offers

We have therefore created an application that implements the phases described above.